Howdy, I’m Kait.
I’m a UX swiss army knife 🔪
…with a background in UX research, content design, and product design.
I’m also passionate interior designer.
And a devoted singer-songwriter.
I blend my creative and intellectual sensibilities to deliver thoughtful, holistic work; whether it’s a UX Research readout, an interior design proposal, or a new song.
Previously at: Twilio, Lyft, Left Field Labs
Featured Work
01
LYFT
UX Research
Design Strategy
Content DesignMembership Vision & Strategy
Memberships Growth
Member Acquisition & Retention
Member Experience
Conversion Rate Optimization
Value Reinforcement
MVP Approach
Led research and design strategy for the relaunch of Lyft Pink, Lyft's membership product. Helped drive top retention initiative toward 10M members. Features and Flows I worked on:
Member Hub, Headline Benefit, Sales Flow, Onboarding, Cancellation Flow02
LEFT FIELD LABS
Consumer & Market Research
Emerging Technologies
Creative Facilitation
Content StrategyUX Research
Innovation Strategy
Content DesignLed research and innovation strategy for various technology companies such as Google, Amazon, and Panasonic.MISC PROJECTS
Led research and CX strategy for several government agencies and multinational corporations. Clients include: Mondelez International, Department of Labor, and Deloitte.03
Consumer & Market Research
Creative Facilitation
Cognitive Walkthrough
Concept Testing
Service DesignUX Research
Innovation Strategy